The lab will explore the unknown through research, ideation, concepting, and prototyping to, according to the company, “usher in radically different mobile solutions and technologies in both the near and distant future.”
The introduction of the Motorola 312 Labs R&D group at Motorola, a Lenovo company, further supports Lenovo’s mission to double investment in R&D over the next three years.
Motorola has brought several new innovations to market in recent years such as shatterproof screens, moto mods and the foldable razr, and Motorola 312 Labs will continue to accelerate new technologies to market and assist the wider Lenovo Group.
Looking ahead, Motorola 312 Labs is focused on a few key research areas including the connected ecosystem of the future, metaverse evolution, exploring new and unique mobile form factors and wearables, advancing displays, and AR & VR technologies.
“Motorola 312 Labs is uniquely positioned as its mission is to explore the unknown but with a research team that has the expertise to turn a conceptual idea into a reality,” said Dan Dery, Motorola vice president of product. “One of our expertise is understanding the needs of customers, because what’s the point of breakthrough if it doesn’t mean anything to people? That’s a key focus area for Motorola 312 Labs as it looks to the future of mobile technology.”
The name 312 was chosen as it’s one of Chicago’s most well-known telephone area codes. Motorola’s innovation has deep roots in Chicago, supporting iconic devices from the first portable phone to the first clamshell foldable. The team is headquartered in Chicago’s iconic Merchandise Mart, where employees work in over 30 labs, working alongside colleagues in Brazil, China and India.
According to Motorola, 312 Labs is an important step for the company to continue challenging what the mobile experience feels, looks, and acts like.